About Symbolab
Symbolab is one of many educational businesses within Course Hero, Inc., a leading education platform offering a suite of learning resources and tools to help anyone learn more deeply, more effectively, and affordably throughout the arc of their career. Symbolab’s math education tool is powered by advanced machine learning algorithms and smart calculators that allow users to learn, practice and discover how to solve math problems from middle school through university and beyond. The company was founded by Michal Avny and Lev Alyshayev in 2011 and is based in Tel Aviv, Israel. Symbolab, making math simpler!
About the role
We are looking for a creative and entrepreneurial Influencer Marketing Coordinator to join our team at Symbolab. This is an exciting opportunity for someone to shape and scale Symbolab’s influencer marketing efforts, with a particular focus on creating engaging content for TikTok. The ideal candidate will need to have a critical and intimate knowledge of TikTok and some experience coordinating and launching content with micro influencers. This is a fully remote position, reporting directly to our CEO/Founder, and requires someone who can commit to working 10-15 hours per week.
Here are some ways you’ll make an impact:
- Build and manage a micro-influencer program, including identifying and contacting influencers and advising content development to be posted on TikTok
- Develop a deep understanding of Symbolab’s products and users to inform messaging and content for TikTok and other social channels
- Manage TikTok content calendar, posting cadence and hashtag/engagement strategies
- In partnership with influencer talent, brainstorm inventive content ideas and topics that drive engagement and followers
- Keep a close eye on the TikTok creator landscape and develop new influencer relationships
Are you our next Influencer Marketing Coordinator?
- Previous experience working with TikTok and influencers
- Ability to identify and scout relevant influencers and comfortability contacting them about opportunities to partner with Symbolab
- Working knowledge of TikTok engagement strategies and reporting metrics
- Creative problem solver who can work independently and drive work forward with little guidance
- A natural story-teller with excellent verbal and written communication skills
- Highly organized, detailed & process oriented while still remaining flexible and open to change
- Eager to learn, responsive to feedback and driven by a strong growth mindset
- Excited about the Symbolab Platform and the opportunity to build user engagement and awareness on a global scale
- Able to work 10-15 hours per week in a remote environment
Bonus Points
- Experience creating engaging content including copy and video
- Experience working in a growing startup environment
