A fast-growing diamond bridal jewelry ecommerce retailer is looking for a Customer Marketing Specialist to join its Herzliya-based marketing team. They will be responsible for delighting and engaging customers through a compelling program of customer advocacy, loyalty and retention. This position will report to the Head of Marketing Operations.
Responsibilities:
• Manage and maintain customer engagement and advocacy programs (reviews, loyalty, refer-a-friend, and brand ambassadors) to ensure continued activation and conversions throughout the customer journey, from purchase through retention and advocacy.
• Work in conjunction with the broader team including designers, email marketing, and developers to create and manage campaign messaging, creative and approvals.
• Identify strong UGC and work with the entire team to leverage it through different marketing channels.
• Measure the effectiveness and ROI of customer engagement efforts and drive continuous improvements.
• Identify and build rapport with customers to increase they’re growth in the loyalty program, referrals, advocacy, and lifetime value.
Requirements:
A successful candidate will have a passion for serving and understanding customers. They must have:
• Strong communication and interpersonal skills
• Comfort analyzing and evaluating campaigns to enable data-driven recommendations
• Native Level English (written and oral)
• Understanding of the US or other Anglo ecommerce consumer markets
