A successful global consumer products company is looking for a passionate Digital Media Manager to maintain and grow the brand’s footprint globally. The ideal candidate will have in-depth knowledge of performance marketing campaigns to help grow the company’s consumer base and possess strong analytical and entrepreneurial skills. Candidate should be knowledgeable in e-Commerce, be curious, goal & detail oriented.
Summary of role
·Planning & execution of the online acquisition strategies and plan
·Management and maintenance of data-driven (performance) campaigns on online advertising platforms
·Monitor key performance indicators and optimize scalable campaigns
·Conduct A/B tests to measure, analyze and improve performance
·Identify trends and keep up-to-date with industry developments and new platform launches
·Continuously collaborate with marketing- and creative team on campaign materials
·Create detailed reports with actionable conclusions to support growth
Requirements
·2- 3 years relevant experience and proven track record of managing successful campaigns
·Understanding of disciplines required to drive traffic to e-commerce websites (ppc, SEO, e-mails, social media)
·Previous experience in e-commerce (Shopify) marketing is a plus
·Understanding of basic web technologies
·Proactive, entrepreneurial and highly organized
·English – Fluent
